Q4 Is Loud (and it is here!): How to build a Q4 marketing strategy when everyone has something to say.
Q4 is crowded before it even starts… Black Friday. Small Business Saturday. Cyber Monday. Giving Tuesday. Holiday shopping. Gift cards. Corporate gifting. Holiday parties. Year-end giving. Shipping deadlines. Last-minute gifts. Christmas. Hanukkah. New Year’s….and everything...
Read MoreHaving a Marketing Agency on Retainer Vs. Paying Per Project
When working with a marketing agency, you typically have two options: working on a retainer or on a per-project basis. Here’s the difference between the two and the benefits to consider: Per Project Basis Working...
Read MoreThreads: The Top 9 Things You Need to Know!
Zuckerberg said, ‘hold my beer.’ Ok, not really, but he’s certainly striking while the iron is hot with Twitter taking a hit in popularity. Meta describes Threads as, “an app from Instagram where you can...
Read MoreThe Origins of Nike’s ‘killer’ Slogan
In the 1980’s Nike wasn’t doing so hot, they enlisted the help of advertising agency Wieden+Kennedy to come up with a campaign that would set them apart from the competition. According to legend, the inspiration...
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