Category: Insight
Having a Marketing Agency on Retainer Vs. Paying Per Project

When working with a marketing agency, you typically have two options: working on a retainer or on a per-project basis. Here’s the difference between the two and the benefits to consider: Per Project Basis Working...

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Threads: The Top 9 Things You Need to Know!

Zuckerberg said, ‘hold my beer.’ Ok, not really, but he’s certainly striking while the iron is hot with Twitter taking a hit in popularity. Meta describes Threads as, “an app from Instagram where you can...

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The Origins of Nike’s ‘killer’ Slogan

In the 1980’s Nike wasn’t doing so hot, they enlisted the help of advertising agency Wieden+Kennedy to come up with a campaign that would set them apart from the competition. According to legend, the inspiration...

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The WORST Marketing Campaigns in History

Marketing campaigns are a crucial aspect of a business’s success. They’re designed to create buzz and generate interest in a product or service. However, not all marketing campaigns are successful, whether it’s the product itself...

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